Privacy Policy

Scope of This Policy

This Privacy Policy applies to information collected through our website, online forms, email, text messaging, and phone communications with our practice. It describes our practices for both general website visitors and patients who share personal information with us online.

Information We Collect

Information you provide to us

• Contact details — such as your name, phone number, email address, and mailing address when you request an appointment, complete a form, or contact our office.
• Appointment and inquiry details — information you choose to share when scheduling a visit or asking a question, which may include health-related details.
• Insurance and billing information — when you provide it for registration or payment purposes.

Information collected automatically

• Device and usage data — such as your IP address, browser type, device type, pages visited, and the date and time of your visit.
• Cookies and similar technologies — small files that help our website function properly and help us understand how visitors use it.

How We Use Information

We use the information we collect to:

• Schedule, confirm, and manage appointments;
• Respond to your questions and requests;
• Provide, coordinate, and improve patient care;
• Process registration, insurance, and billing;
• Send appointment reminders and practice communications you have requested;
• Operate, maintain, and improve our website;
• Comply with legal, regulatory, and professional obligations.

We do not sell your personal information, and we do not use your information for third-party advertising.

Protected Health Information (HIPAA)

As a medical practice, we are required by law to maintain the privacy and security of your protected health information (PHI). We may use or disclose PHI for treatment, payment, and healthcare operations, and as otherwise permitted or required by law — for example, for public health activities, health oversight, judicial proceedings, and law enforcement purposes.

You have the right to access, amend, and request restrictions on your PHI, to request confidential communications, and to receive an accounting of certain disclosures. These rights, and our full obligations, are described in our Notice of Privacy Practices.

How We Share Information

We may share information with:

• Service providers — vendors who support our operations, such as electronic health record systems, appointment scheduling, billing, and website hosting. These providers are bound by contractual and, where applicable, HIPAA business associate obligations.
• Healthcare partners — other providers, laboratories, imaging centers, and pharmacies involved in your care.
• Insurers and payers — for coverage verification, claims, and payment.
• Legal authorities — when required by law, subpoena, or to protect the rights, safety, or property of our patients, staff, or practice.

Cookies & Analytics

Our website may use cookies and similar technologies to keep the site functioning properly and to understand general usage patterns, such as which pages are most visited. This information is aggregated and does not identify you personally.

Most browsers let you refuse or delete cookies through your settings. Disabling cookies may affect some website features, but you can still browse our site.

How We Protect Your Data

We use administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, use, or disclosure. These include access controls, encryption where appropriate, staff training, and secure systems for storing patient information.

No method of transmission over the internet is completely secure. While we work to protect your information, we cannot guarantee absolute security of data transmitted to or from our website.

Your Rights & Choices

• Access and correction — you may request access to, or correction of, the personal information we hold about you.
• Communication preferences — you may opt out of non-essential communications, such as reminders by text or email, by contacting our office.
• Medical record rights — rights related to your health records are described in our Notice of Privacy Practices and exercised by contacting our office.

To exercise any of these rights, contact us using the information below. We will respond within the timeframes required by applicable law.

Children's Privacy

Our website is not directed to children, and we do not knowingly collect personal information online from children under 13 without parental consent. Health information for minor patients is collected and handled through our normal registration process with a parent or legal guardian.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. Any changes will be posted on this page with an updated Last Updated date. Your continued use of our website after changes are posted constitutes acceptance of the revised policy.